Week 6 discussion
6.1
1. http://www.npr.org/sections/alltechconsidered/2016/12/02/504162008/for-advertisers-fake-news-is-not-the-biggest-problem
2. A hypothesis is a supposition or proposed explanation made on the basis of limited evidence as a starting point for further investigation. A hypothesis i this article is that advertisers would not want to be associated with internet ads on pages that are considered extremist or fake news either far left or right on the political spectrum.
3. Independent variables are variables that can change regardless of other variables. Dependent variables will change only if another variable that it depends on changes. In this article, independent variables are advertisements on websites as they will be out on websites regardless. The dependent variable however is the advertiser's willingness to put an ad on an extreme web page.
4. The conclusion that websites using bots to increase their web traffic and increase advertising based on their page visits being detrimental to the advertiser is absolutely true. If 60% of a websites traffic is falsely represented, then the advertiser is losing out on what it thought would be its total viewership by more than half.
5. It is interesting that advertisers have not found a way to separate real page views from bot views to secure their advertising investment.
6. found more sources to investigate further into the issue of fake eyes on websites for advertising.
6.2
7. In searching for #TeamUSA, it is interesting to see how the conversation has changed. It will often follow USA Sports on an international level and is currently focused on IAAF Track and Field World Championships, whereas in the midst of the Olympic games, it will be all focused on the Olympians and the games.
8. The general feel of the network searching for Team USA is of victory for the country and glory on an international level. It shows a level of camaraderie that is a shining light in a nation that has often been downtrodden and segregated on topical political issues. The international sporting community is a time when almost all Americans can come together and support their nation's team.
9. I was not expecting to see results of Joe Moravsky, a competitor on American Ninja Warrior as this is not the time when American Ninja Warrior is taking on the Japanese counterpart show Ninja Warrior where the best Ninjas from each nation compete against each other. He has however competed on the international stage before, so it is reasonable that he would appear in this search.
10. Social network analysis will help to allow you to hammer down a target market and more effectively target that market on social media outlets.
1. http://www.npr.org/sections/alltechconsidered/2016/12/02/504162008/for-advertisers-fake-news-is-not-the-biggest-problem
2. A hypothesis is a supposition or proposed explanation made on the basis of limited evidence as a starting point for further investigation. A hypothesis i this article is that advertisers would not want to be associated with internet ads on pages that are considered extremist or fake news either far left or right on the political spectrum.
3. Independent variables are variables that can change regardless of other variables. Dependent variables will change only if another variable that it depends on changes. In this article, independent variables are advertisements on websites as they will be out on websites regardless. The dependent variable however is the advertiser's willingness to put an ad on an extreme web page.
4. The conclusion that websites using bots to increase their web traffic and increase advertising based on their page visits being detrimental to the advertiser is absolutely true. If 60% of a websites traffic is falsely represented, then the advertiser is losing out on what it thought would be its total viewership by more than half.
5. It is interesting that advertisers have not found a way to separate real page views from bot views to secure their advertising investment.
6. found more sources to investigate further into the issue of fake eyes on websites for advertising.
6.2
7. In searching for #TeamUSA, it is interesting to see how the conversation has changed. It will often follow USA Sports on an international level and is currently focused on IAAF Track and Field World Championships, whereas in the midst of the Olympic games, it will be all focused on the Olympians and the games.
8. The general feel of the network searching for Team USA is of victory for the country and glory on an international level. It shows a level of camaraderie that is a shining light in a nation that has often been downtrodden and segregated on topical political issues. The international sporting community is a time when almost all Americans can come together and support their nation's team.
9. I was not expecting to see results of Joe Moravsky, a competitor on American Ninja Warrior as this is not the time when American Ninja Warrior is taking on the Japanese counterpart show Ninja Warrior where the best Ninjas from each nation compete against each other. He has however competed on the international stage before, so it is reasonable that he would appear in this search.
10. Social network analysis will help to allow you to hammer down a target market and more effectively target that market on social media outlets.
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